.Do you want to help revolutionize a major industry? At Unibail-Rodamco-Westfield (URW), you'll have the opportunity to impact the future of real estate by developing innovative and engaging places that reinvent being together. Come join a team that builds excitement about working at URW. You'll get to work with leaders who are passionate about tackling changing consumer behavior with innovative experiences. All this bold vision means the company culture embraces evolution and change. If you're passionate about URW and looking to learn and grow, then we look forward to reviewing your application!We are currently looking for our:Marketing ManagerJob DescriptionAs Marketing Manager your primary objective is to support the management of the marketing program for Westfield Garden State Plaza to execute short- and long-term plans that drive sales, traffic, and NOI growth. The right candidate will be a strong brand marketer who brings passion, creative thinking, and big ideas, with an awareness in retail and strong knowledge of social media and emerging trends. Leading conversations with our retailers, this individual will help to drive sales and traffic to the shopping center through supporting strategic digital and OOH campaigns, public relations, social media engagement, community partnerships and in-center events. We are looking for an individual who is a strategic thinker, creatively minded, and hands on.You will support the property with marketing functions including but not limited to collaboration with the corporate team around local marketing and events strategy, interpretations and execution of national brand programs, driving awareness and supporting client event activations and pop-ups, budget management, campaign execution and measurement, ensuring that business needs and KPIs are met.Day-to-day responsibilities will include working closely with the Marketing Director, Senior General Manager, Events (Westfield Rise – our in-house retail media agency), Operating Management, Tenant Coordination, Facilities, and Corporate Marketing Teams.CONSUMER MARKETING & COMMUNICATIONCollaborate with Marketing Director to develop and implement comprehensive marketing plan aligned with business goals, focusing on expanding market share, driving traffic, growing retail and entertainment sales, and increasing digital audience acquisition and engagement, particularly Westfield app usage.Conceptualize and execute innovative marketing programs and initiatives, challenging the industry standard while placing an emphasis on the customer.Manage relationships and processes with key internal departments (digital, brand, and events) for day-to-day operations including but not limited to website, email, social media and digital content, sales, and data & insights.Develop relationships with retailers to support openings, drive sales, promote deals, support events, and showcase offerings
