Date: 9 Sep 2024
Location: Madrid, M, ES
Company: Zespri Group Limited
Ko wai matou? Who are we?
Zespri is more than simply the world's single-largest marketer of kiwifruit. We like to think of ourselves as fruit on a mission and as rebels with a cause: to help people, communities and the environment around the world thrive through the goodness of kiwifruit. We are proudly the world's largest marketer of kiwifruit, selling kiwifruit in more than 50 countries. We work with around 2,800 New Zealand and 1,500 international growers and post-harvest companies to source the best-quality Zespri Kiwifruit which we supply through our distribution partners to wholesale and retail customers. We are one of New Zealand's best-known international brands, dedicated to creating sustainable long-term value for growers.
He aha te mahi? What's the role?
Reporting to the Marketing Manager Iberia, based in Madrid, you will support the European Marketing team, with a main focus on the Spanish and Portuguese market, to assist in the further development of the Zespri brand position and the support of sales throughout the European market.
The Marketing Executive responsibilities include assisting in developing marketing activities, planning, running and monitoring BTL activities and key local marketing project developments.
This a 6 months fixed contract from Mid-November to Mid-May.
Key responsibilities include:
Collaboration with the marketing team in the definition, execution, and monitoring of marketing programs in Spain and Portugal.
Assist Marketing Manager Iberia in the formulation of strategies to build a lasting digital connection with consumers & shoppers and other audiences.
Openness to learn about marketing activities in the fresh fruit business.
Managing and leading to the definition, development, and coordination of the below the line activation plan (consumer / shopper / trade) and relationships with agencies (social media, PR, Influencers, HCP, Content strategy and Consumer sampling).
Leading the development of Zespri's digital communication for Spain and collaborate with marketing & sales teams to create landing pages and optimize digital user experience.
Design, build and maintain our social media presence working close with the Social Media, Influencers and PR agencies. Supervise content on the company's website and social media accounts. Monitor the ongoing brand presence on web & social media platforms.
Measure and analyze performance of digital marketing efforts in Spain.
Review marketing literature (brochures, press releases, content, etc.).
Ko wai koe? Who are you?
We are looking for a strong team player who has strong working experience in marketing. Being result driven with strong problem solving skills will be the key to success and you will also possess:
Minimum of 3 years marketing assistant experience (in FMCG, Consumer Products, Trade Marketing or Retail is a plus).
Valuable proven experience in online development (digital marketing, managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns and website analytics tools).
Excellent knowledge of MS Office, marketing computer software and valuable knowledge of online applications (CRM tools, Online analytics, Google AdWords etc.).
Previous experience working with SAP system is a plus.
Graduate degree, preferably in marketing or a similar subject.
Specialized training or experience in digital marketing.
Fluency in Spanish & English (both written and oral).
Position located in Madrid, combining remote and office work location.
He aha e tika ai a Zespri? Why Zespri?
Our people are what makes our culture so irresistible and uniquely Zespri. We are a passionate and mighty team of 850+ employees in 23 different locations globally. Working at Zespri is an opportunity to join a fast-paced, culture-driven environment unlike any other. We want people who share our values of being personally connected, results-driven, and committed to guardianship. Join us in shaping our future and be part of a truly unique organisation.
Competitive overall remuneration package,
FlexWELL; WFH & the office.
Additional paid annual leave day per year (Zespri Day).
Additional paid volunteer day to volunteer within your community (Volunteer Time).
Your daily dose of Vitamin C with free kiwifruit!
Tono mai inaianei!
At Zespri, we understand the importance of diverse perspectives and experiences, and a fair hiring process is the first step to getting there. We want to attract a diverse range of people and encourage everyone from all backgrounds and walks of life to apply. Please let us know if you need any assistance or reasonable adjustments to take part in the recruitment and selection process by reaching out to our Talent Acquisition team via email at ******.
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