Job Description - Write and disseminate press kits, pitches, publisher notices, calendar listings.
- Advise on marketing and advertising copy and provide editing for brand consistency.
- Develops design and artwork in accordance with corporate standards for advertising and hotel collateral.
- Oversees layout and design of ads, collateral and any other projects.
- Proposes new and creative ideas/concepts to improve overall brand standards.
- Studies and prepares layouts, proposed artwork sketches and related materials.
- Determines the most appropriate style, techniques and medium to produce desired effects and meet reproduction requirements, or receives specific instructions on these variables.
- Formulates concepts and presents illustrations and details from models, sketches, memory - Analyzes illustration at various stages of completion and makes changes as necessary.
- Selects type, draws lettering, designs materials, or performs related tasks.
- Build positive relationships with local media and industry partners in key markets.
- Develop and maintain all media lists and contact information.
-Maintain an up-to-date photo and video library, including a photographic record of all media and special events.
- Extend the brand's reach with marketing partnerships and non-traditional media.
-Develop proactive marketing and communication plans (monthly and annual) aimed at achieving results and building awareness, thereby maximizing the power of the brand worldwide.
- Develop sponsorship opportunities, partnerships that enhance and support brand development.
Qualifications - Minimum 2 years of experience in related position.
- Degree in Marketing/Communication or related field.
- Degree in Graphic Design or related field.
- Demonstrable experience leading and managing SEO / SEM, database marketing, email, social media and/or display advertising campaigns.
- Highly creative with experience identifying target audiences and creating digital campaigns that engage, inform and motivate.
- Knowledge of website analytics tools (e.g., Google Analytics).
- Working knowledge of ad serving tools.
- Experience in setting up and optimizing Google AdWords campaigns.
- Experience with video and image editing software.
- Technical knowledge of how web-based technologies are applied to web design, such as HTML, Flash, CSS and AJAX.
- Fluency in current graphic design practices and web production software, such as Adobe Creative Suite (Adobe Photoshop, Illustrator, Indesign, After Effects, Dreamweaver and Flash), MS Office, Coral Draw, Acrobat knowledge.
- Knowledge of printing processes and specifications for both digital and print media.
- Up to date with the latest trends and best practices in online marketing and measurement.
- High level of Spanish and English.
Knowledge of other languages is an asset.
Additional Information Attractive incentive plan Significant discounts on hotel services Discounts in Accor Group hotels and associated companies.