OverviewAs Marketing Campaign Specialist (Product),you will lead the marketing activities for some of the most exciting products within SITA's Communication and Data Exchange division.
Acting between Product, Marketing, and Sales, the Consultant Marketing's primary mission is to get new products and features to market and help them grow.
You will contribute towards developing our portfolio and its successful positioning in the marketplace, creating messages that speak directly to the aspirations of our customers.
This role will allow you to build and sustain excellent relationships with a multicultural cross-functional team to develop impactful marketing activities.
What You Will DoContent CreationDevelop compelling and consistent copy for diverse marketing materials to enhance brand messaging.Craft persuasive narratives for product launches, emphasizing key features and unique selling points.Work closely with colleagues and subject matter experts to simplify technical information and articulate reasons behind product creation, ensuring clear communication of unique value propositions in marketing materials.Product Launch Support and Sales EnablementWork closely with cross-functional teams to develop messaging, positioning, and value propositions for new products.Train and equip internal teams with effective marketing materials to ensure successful product launches.Advocate for your portfolio by taking ownership of the product's messaging and go-to-market strategy.Develop visually appealing decks/webinars for internal use, effectively communicating product information and marketing messages.Play a key role as a sales enabler, effectively conveying the products' positioning both internally and externally.Market Strategy and CollaborationCollaborate with SMEs to create thought leadership content such as white papers, and social media posts that position the company as an industry leader.Support the annual Communications amp; Data Council event, including marketing activities and customer event logistics.Provide marketing leadership and support in identifying, planning, and implementing activities that address market opportunities and align with product strategy.Partner with product managers, sales teams, and customer success teams to understand customers' needs and become the customers#39; overarching voice.QualificationsWho You Are3-5 years of marketing, marketing communications, internal communications, or PR experience, preferably in telecommunications, IT, air transport, or travel industries.Business degree, preferably in Business or Marketing.Strong written and verbal communication with the ability to simplify technical information.Proficient in creating compelling content for web, social media, and presentations.Excellent communication skills for building trust and long-term relationships.Collaborative approach, working across matrix organizations and virtual teams.Highly organized, effective project and deadline management.Highly independent self-starter with a hands-on approach and delivery focusAdvanced skills in Google Analytics, Salesforce, Pardot, and social media platforms (LinkedIn, YouTube), along with proficiency in MS Office.
Fluent in English, both written and spoken.What We Offer SITA's workplace is all about diversity: many different countries and cultures are represented in our workforce, and colleagues who've been working here for decades collaborate with those just out of college and early in their careers.
SITA is a place of change and constant improvement, where we#39;re always pushing ourselves to find better ways of doing things: smarter, quicker, easier, for us and our customers and for their customers too.
And we offer all the good stuff you'd expect like holidays, bonus, flexible benefits, medical policy, pension plan and access to world class learning.Welcome to SITA SITA is the world's leading specialist in air transport communications and information technology.
We don't just connect the global aviation industry.
We apply decades of experience and expertise to address almost every core business, operational, baggage, and passenger process in air transport.We design, build, and support technology solutions all with one vision to create easy air travel every step of the way.
As an organization, we cover 95% of all international air travel destinations and work with over 2,800 air transport and government customers in every corner of the globe.
Are you ready to explore the opportunities?For your security, during a SITA hiring process: - Never respond to an email asking for a payment, your credit card number or a copy of your bank details; - Always check the sender#39;s address before opening the message.
For SITA, the address must be equal to "******".
Otherwise, it is a fraudulent message; - All open positions are published on SITA official website and we encourage candidates to apply through it directly.In case of issues with uploading your CV or accessing the application system, please contact us @ ******
