Marketing Automation Specialist - Wt-515

The Offer- Work alongside & learn from best in class talent- Strong opportunities to progress your career- Fantastic work cultureThe JobOverview:We are seeking a detail-oriented Marketing Automation Specialist with expertise in SendPulse to design, implement, and optimize automated marketing campaigns. The ideal candidate will leverage SendPulse to drive lead generation, improve customer engagement, and enhance overall marketing efficiency.Key Responsibilities:- Develop and execute automated email and SMS campaigns using SendPulse.- Analyze campaign performance and optimize strategies based on data insights.- Collaborate with the marketing team to align automation with overall marketing goals.- Maintain and update contact lists and segments for targeted outreach.- Create and manage workflows, triggers, and personalized messaging.Requirements:- Proven experience with SendPulse or similar marketing automation platforms.- Strong understanding of email marketing best practices and automation strategies.- Excellent analytical skills and ability to interpret data for decision-making.- Effective communication and project management skills.- Experience with CRM systems and integration is a plus.Qualifications:- Bachelor's degree in Marketing, Business, or related field.- 4+ years of experience in marketing automation or related role.The Profile- You have at least 4 years experience ideally in Digital Marketing within Internet industry.- Experience within would be a strong advantage.- You are a strong networker & relationship builder.- You pay strong attention to detail and deliver work that is of a high standard.- You possess strong analytical skills and are comfortable dealing with numerical data.The EmployerOur client is a progressive and flourishing prop trading firm and trading education provider. They are based in London, and at the moment have a team of highly trained properly trading professionals, managing the company's extensive funds on the City of London based trading floor. They believe that the only way to be a winner in the industry is to invest heavily in talented people who want to grow.
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