Les Roches Global Hospitality Education, in the top 3 for Hospitality & Leisure Management by the QS World University Ranking, is a brand of the Sommet Education Group. Founded in 1954, Les Roches is a private institution based on the Swiss model of experiential learning, offering undergraduate and graduate degrees in the fields of hospitality, tourism, and event management. Les Roches prepares entrepreneurial and innovative graduates across a global network of campuses in Crans-Montana (Switzerland), Marbella (Spain), and Shanghai (China).You share our values: Development, Distinctiveness, Joint commitment, Openness, and Sense of service.Your profileProven experience in marketing, preferably within hospitality or customer service industries or luxury segment.In-depth knowledge of digital marketing and social media platforms.Ability to implement and teach contemporary and ethical marketing approaches.High proficiency in English and computer literacy is essential.University lecturing experience or a PhD in a related field is highly regarded.If you are a passionate and dedicated academic professional with expertise in Digital Marketing, we invite you to apply for this position and contribute to the growth and success of our esteemed institution. Join us in preparing students to excel in the dynamic and evolving field of luxury tourism marketing.Main tasks and responsibilitiesDesign and deliver engaging lectures, seminars, and workshops on digital tourism marketing to undergraduate and/or postgraduate students.Present at conferences, and actively participate in scholarly activities.Foster a positive and interactive learning environment, encouraging student participation and critical thinking.Provide academic guidance and mentorship to students, assisting with research projects and career development.Stay abreast of developments in luxury tourism marketing, including technological advancements, consumer behavior, and global industry trends.Integrate current industry examples and case studies into lectures for real-world relevance.
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