.Detalles del empleoTipo de empleo: Jornada completaUbicación: Santa Cruz de Tenerife, Santa Cruz de Tenerife provinciaDescripción completa del empleo:For 138+ years The Coca-Cola Company has grown to become the most recognizable brand in the world. As we have diversified our portfolio organically and inorganically, we are constantly adapting and leading the ever-changing market. We work collaboratively to find new and innovative ways to strategically move the business forward by leading, developing and executing digital strategy in partnership with our customer and bottler relationships.We set the standards and policies for the Company and we're looking for candidates with a proven ability to implement initiatives, develop marketing strategy and decipher market data to make a global impact for the world's most recognized brands.Position Overview:Ensures business results, alignment with Bottler. Oversees operations in Bolivia, identifying and capturing new opportunities across the franchise. Jointly with Franchise Director and GM, leads the growth agenda of the Bottler's strategic, operational, and commercial projects involving the bottler aligned with strategy. Manages New opportunities mapping.What You'll Do for Us:Responsible for achieving business growth, by shaping and implementing core capabilities and managing franchise leadership within Complete Portfolio, multi channels and the Coca Cola System.Leads the implementation of Coca-Cola Company's vision, with strong connections internally and externally, able to identify business opportunities and translate them into concrete actions with agile and effective decision making.Manages the day to day operations of the franchise including marketing, commercial and financial; leads localization of plans; monitors evolution of key indicators to achieve BP objectives (e.G. share, transaction, Revenues, volume); leads communication flow between Bottler and KO concerning priorities, programs, address market issues and performance; executes strategies; cooperates with Bottler to ensure local relevance and alignment with overall business; reviews and implements revenue growth opportunities/solutions.Ensure the execution to Win at the Point of Sales (Affordability, Recruitment, Availability, Occasion activation and Market Assets).In partnership with Bottler in certain territory, manages projects with them and leads the RTM, execution and commercialization of them from concept to launch; establishing business systems and procedures and KPIs.Develops processes and systems to increase sales effectiveness and maximize resource allocation. For example: design a segmentation model to leverage and develop operational capabilities to address local opportunities based on customized needs
