.Customize Consent Preferences Always Active lidc Duration 1 day Description UserMatchHistory Duration 1 month Description _gcl_au Duration 3 months Description Duration 1 year Description Duration 1 hour Description _fbp Duration 3 months Description AnalyticsSyncHistory Duration 1 month Description muc_ads Duration 1 year 1 month 4 days Description guest_id_marketing Duration 1 year 1 month 4 days Description guest_id_ads Duration 1 year 1 month 4 days Description Duration 1 year 1 month 4 days Description guest_id Duration 1 year 1 month 4 days Description li_sugr Duration 3 months Description Duration 1 year Description country Duration 1 month Description crisp-client%2Fsession%2F48193f31-1f0d-4b49-929d-f89d979ca255 Duration 6 months Description Description is currently not available. loglevel Duration never Description crisp-client%2Fsocket%2F48193f31-1f0d-4b49-929d-f89d979ca255 Vuala is an innovative startup revolutionizing Finace Admin teams. We specialize in automating the extraction of invoices from emails and online portals, streamlining processes and saving valuable time for our users. Our cutting-edge technology and commitment to user-centric design make us leaders in the field.As a Go-To-Market Specialist at Vuala, you will be responsible for developing and executing strategies to bring our product to market successfully. Working closely with cross-functional teams, you will drive awareness, adoption, and revenue growth through targeted marketing campaigns and partnerships.ResponsibilitiesDevelop and execute go-to-market strategies to drive awareness, adoption, and revenue growth for Vuala's invoice automation platform.Define target customer segments, personas, and positioning based on market research and competitive analysis.Collaborate with product, marketing, and sales teams to develop compelling messaging, value propositions, and sales collateral.Identify and prioritize key channels and tactics to reach target customers, including digital marketing, content marketing, events, and partnerships.Create and manage marketing campaigns, including email marketing, social media, paid advertising, and content syndication.Build and maintain relationships with strategic partners, resellers, and industry influencers to expand Vuala's reach and customer base.Track and analyze key performance metrics to measure the effectiveness of marketing programs and inform future strategies.Stay updated on industry trends, customer insights, and competitor offerings to identify new opportunities and optimize GTM strategies.RequirementsProven experience in a GTM or marketing role, preferably in a B2B SaaS or technology startup environment.Strong understanding of marketing principles, including market segmentation, positioning, and messaging.Experience developing and executing multi-channel marketing campaigns, including digital marketing, content marketing, and events
