Hubspot Marketing Automation Manager

Detalles de la oferta

Location: Europe/US, remote Form of employment: Contract of employment or B2B contract (self-employed)

We are a fast-growing tech company created by experienced international talents. Our product is a top-rated, AI-driven customer service platform for small and medium businesses. Our long-term goal is to create a frictionless customer experience for individual users and, at the same time, help entrepreneurs worldwide grow their businesses by supporting them with a top-notch, sales-increasing tool. We aspire to become the category-defining company of the AI era of customer success and are in a good position to achieve it. Here are a few facts about us: We are among the Top 50 AI and Customer Service Products in G2's Best Software Awards 2024. We currently rate at 4.7/5 in Shopify and G2. Every month, our widget is viewed by 350 million unique users, which is 4% of the global population. The new Tidio AI feature (Lyro) - answers up to 70% of customers' questions in seconds and is available to users even on a free plan. It's a real AI revolution! We currently hire over 170 fantastic people. In 2022, we secured $25 mln in a Series B Investment round (check TechCrunch's article). In June 2023, our monthly MRR exceeded $1M. By joining Tidio as HubSpot Marketing Automation Manager, you will become a vital part of our international marketing team. With full ownership of automation, you will skyrocket our marketing operations! Working closely with our great Sales Ops, you will have a real impact on driving our growth. As the HubSpot Automation Manager you will: Design and build email nurturing campaigns to enhance engagement and conversion rates.
Continuously enrich data from external and internal sources like Clay, Apollo, our business ERP, or our website.
Develop and refine automation workflows, including lead scoring and segmentation, to improve targeting and personalization.
Ensure smooth and efficient lead assignment from marketing to sales representatives to optimize follow-up and conversion processes.
Maintain data integration and data hygiene to ensure the accuracy and reliability of our CRM data.
Create detailed reports to provide insights into key metrics.
You are a perfect fit if you have: 3-5 years of proven experience in B2B marketing automation, preferably in a tech or SaaS environment.
Deep proficiency with HubSpot - in designing, building, managing, and optimizing HubSpot Marketing campaigns.
Proficiency in campaign management, marketing, lead generation, and nurturing best practices.
Experience building scripts to personalize emails with content automation.
Experience developing multi-touch automation campaigns.
Top-notch analytical skills to measure and optimize marketing spend.
Fluent English (C1).
Bonus cookie points will be given for: Experience using generative AI to optimize content creation processes, particularly for emails.
We want to offer you: Freedom to use creativity and technology to build automation that will skyrocket our marketing operations. Becoming the go-to-person for creating "magic" aha moments in our marketing operations. Comprehensive compensation package: salary and benefits. Contract form according to your preferences (B2B or contract of employment). Remote-first work with flexible hours. Possibility to use one of our offices in Poland or book a coworking space in your city. Great development opportunities – company-supported courses and conferences. 26 days off guaranteed in a year. Individual work tools—MacBook Pro, Dell screen, JBL headphones? You can tailor the equipment to your needs! Sport & wellness benefit or its financial equivalent. Private medical care or its financial equivalent. Mental well-being program – individual therapy sessions and resources for employees. Free access to one of the most popular e-book/audiobook services. Regular social events (company-wide offsites, team events). What does the recruitment process look like? CV review and introduction call with a Recruiter.
1st Interview with the Head of Acquisition Marketing.
2nd Interview with the Sales Ops (working closely with HubSpot).
Final interview with the Chief Marketing Officer.
Offer and fireworks!
Diversity Statement One of Tidio's core values is to play fair. Therefore, we treat all candidates equally. We do not discriminate based on race, religion, color, national origin, gender, sexual orientation, age, marital status, or disability status. This means recruitment and selection of talent to Tidio is only based on individual merit and qualifications directly related to professional competence.



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