.For over 150 years, Frieslandcampina has been leading in dairy expertise and craftsmanship adapting to market and societal circumstances. Our purpose connects our past, present and future.Nourishing by nature; providing good nutrition to the world, a good living for our farmers, now and for generations to come.Frieslandcampina Professional (FCP) is a €2.4B EUR food service business offering professional cream, butter, and dessert solutions to operators all around the world. With 18,000 member farmers and offices in Europe, APAC, and China, FCP aims to drive farmer profit in the B2B channel by providing value-adding solutions and becoming the go-to dairy partner for operators.Staying true to who you really are is your starting point at FrieslandCampina. Because it is precisely by embracing our differences that we can grow together. We want to create a working environment that allows all employees to bring their best and authentic selves. If who we are suits you, but you're not sure if you're the best fit for the role, we still encourage you to apply so we can help you find the role that fits you best.Minimum Requirements 4-6 years of proven experience in marketing, communication, or business-related fields; B2B or food service experience is a plusGood understanding of the HoReCa channel (preferably within FMCG environment); if not, related industry experience with a big passion for foodBachelor's or Master's Degree in a relevant fieldBusiness acumen & budget management experienceCustomer focus: curious about operators and promotes outside-in thinkingStrong execution of plans and activitiesPerformance & data-driven mindsetOutstanding English and Spanish language knowledge is required to fill the roleTeam playerSelf-driven & creativeExperienced content creatorJob Responsibilities Develop and execute local Horeca channel based on food professional insights, competitor landscape, customer growth drivers, and business objectivesOwn the local Horeca strategy and drive 12Q plans based on channel and operator insightsWork closely with the sales team to deliver impactful campaigns including relevant trade promotions and fairsManage product portfolio activities for hero assortment, innovation, and renovation projects; lead local innovation projects from ideation & business case creation to launchCreate value for operators with the Debic brand by delivering effective communication based on operator insights, guest trends, and top dishesUtilize data analytics to monitor performance and ensure maximum impact where applicableManage local A&P budget spend and forecastWe offer you a competitive salary, a wide range of benefits & annual bonus (health insurance, meal allowance, language course, gym discount, etc). Challenging tasks with real added value and a purpose-driven organisation – nourishing by nature. Diverse training and mentoring programs to help you grow on your own professional journey