.Work mode : Remote Global Onsite Location(s) : Madrid, M, ES Additional Locations : Spain-Madrid; France-Île-de-France; Germany-Düsseldorf; Italy-Milan; US-MA-Marlborough; United Kingdom-Hemel Hempstead Diversity - Innovation - Caring - Global Collaboration - Winning Spirit - High Performance - At Boston Scientific, we'll give you the opportunity to harness all that's within you by working in teams of diverse and high-performing employees, tackling some of the most important health industry challenges. With access to the latest tools, information and training, we'll help you in advancing your skills and career. Here, you'll be supported in progressing - whatever your ambitions. Purpose Statement To drive the achievement of business growth through focused market/competitive analysis and the provision of a long-term strategic marketing plan in coordination with the region Management and US division/franchise counterparts. This position is responsible for the elaboration and execution of the franchise portfolio Plan and its respective demand planning, all new product launches as NPCE owner, market and customer insights expertise, and the implementation of Marketing excellence standards within his/her group. Key Responsibilities Leads the product launches while coordinating the different stakeholders that allow full NPCE process planning including Education, Sales Training, Supply Chain/Inventory forecasting, Sales forecasting, Product marketing, and Cluster/Country organization communication and collaboration. Product pipeline meeting EMEA expectations (influencing portfolio and R&D). Supply chain and Demand Planning. Market assessment - models, assumptions, and opportunities. Price strategy and understanding trends, reimbursement and competitive position. Customer and Market insights for future needs (e.G. market research). Upstream influence with Global in terms of prioritization under thorough HCP understanding. Management of End of life product and being the link for quality FA/CAPA. Market assessment - qualitative insights - confirming assumptions with KOLs. Setting up and managing a high impact KOL strategic scientific board to function as first to LME as part of Creating advocacy before full product launches, as well as a consulting board for mid to long term strategies in Education, Clinical, Promotional Campaigns, and Services and Solutions evaluation. Capturing future trends from market, customers, and competition. Running VOC and expert meetings for Global portfolio and product development. Point of collection from Competitive Intelligence and point of contact for Global. Conveys market needs and sales requirements to International Marketing team. Knows the Business/Industry: Demonstrates a deep understanding of the medical devices sector, BSC's positioning in that market and the role of their product line in that positioning (and specifically for the respective countries). Translates that insight into appropriate actions