Gray Matter is a Startup Studio focusing on B2B SaaS and AI with roots in Copenhagen and Barcelona
We're passionate about building a company that can utilize AI to help people in their everyday life.
Event Duration: 5-Day Product Sprint
Location: Remote
Reporting to: Founder
The Company Gray Matter isn't just in the software development business; we're in the art of constructing the future's leading SaaS companies. Our passion lies in harnessing AI to supercharge our products, adopting a product-led growth strategy that ensures scalability and impact.
As a Startup Studio, we're dedicated to the ideation, creation, and elevation of world-class SaaS solutions, aiming to empower individuals and organizations to achieve greatness through exceptional software.
The Situation Gray Matter is launching a 5-day go-to-market sprint focused on strategizing and initiating the launch of a Simple, Lovable, and Complete (SLC) GenAI SaaS product. This intensive session is designed for go-to-market specialists who excel in fast-paced environments, are adept at strategic planning, and have a passion for bringing innovative products to market effectively. We're inviting professionals who are ready to apply their expertise in market analysis, strategy development, and execution in collaboration with a team of experienced professionals.
The Role Join our dynamic 5-day sprint where you will:
Day 1
Conduct a rapid market analysis to identify key opportunities and challenges for the SLC product launch. Begin formulating a tailored go-to-market strategy that aligns with Gray Matter's objectives.
Day 2-3
Develop a comprehensive action plan, focusing on marketing, sales, and partnership strategies. Collaborate with product, marketing, and sales teams to align on execution plans.
Day 4
Refine messaging and positioning based on initial team feedback and insights. Prepare materials and strategies for immediate market engagement.
Day 5
Present the go-to-market strategy, detailing the action plan, messaging, positioning, and execution steps for immediate implementation post-sprint.
Qualifications Your expertise should include:
+5 Years of Experience: Proven experience in go-to-market strategy and product launches, ideally within the tech or SaaS sectors.
Strategic Agility: Ability to quickly assimilate market data and craft effective go-to-market strategies under tight deadlines.
Leadership and Collaboration: Exceptional capability to lead cross-functional initiatives and collaborate with teams across the organization to drive execution.
Analytical Skills: Strong analytical skills to evaluate market trends and align strategies accordingly.
Communication Excellence: Outstanding communication and presentation skills, necessary for articulating strategy and gaining buy-in from stakeholders.
Adaptability: Flexibility to quickly refine strategies based on team input and sprint dynamics.
What's in It for You Hands-on Experience: Dive into the core of go-to-market strategy development for an innovative GenAI SaaS product, gaining hands-on experience in a highly collaborative environment.
Collaborative Teamwork: Work closely with a small, dynamic team of professionals, offering a unique opportunity to contribute directly to the product's market strategy and execution.
Skill Enhancement: Sharpen your strategic planning, market analysis, and execution skills in a condensed, intensive sprint, preparing you for future challenges in go-to-market roles.
Networking Opportunity: Connect with professionals within Gray Matter and potentially set the stage for future collaboration or roles within our growing startup studio.
This 5-day go-to-market sprint at Gray Matter offers a unique opportunity for go-to-market specialists to directly contribute to the strategy and preparation for launching a transformative GenAI SaaS product. If you're seeking an intense, hands-on experience that will test and enhance your strategic capabilities, we invite you to join this innovative journey.
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