Field Marketing Associate, Spain (limited employment up to 6 months) What you'll do Drive marketing activities across the customer lifecycle for the Industries portfolio for large accounts using Account Based Marketing.
Responsibilities may include: Execute marketing programs to attract the attention of new buyers and influencers, build demand, influence existing pipeline, and drive adoption.
Support the delivery of the marketing demand generation and revenue objectives as defined within a specific sales area-based territory for the current year's Go-To-Market plan and priorities.
Support demand generation and acceleration through effective planning and execution of marketing activities, programs, and campaigns including the relevant use of account-based marketing, data-driven marketing, inside marketing, digital marketing, events, and more.
Data and Performance Management - Document campaign execution and lead management activities in the system of records, including CRM, reports, dashboards, and scorecards.
Develop a basic understanding of how these systems work and how they can be used to analyze performance.
What you bring Language Requirements: English and Spanish 0-3 years of marketing experience Experience working in a multi-national company Knowledge in/with sales preferred Knowledge in B2B marketing preferred Knowledge in the IT industry preferred Project management (ad-hoc or small-scaled projects) Experience working in a team environment Meet your team We, the Field Marketing team in Southern Europe, co-create and deliver customer-centric, data-driven, and innovative marketing experiences that enable SAP's success.
Our values are Trust, Excellence, Creativity, and Teamwork, and we believe that people's talent and skills are the foundations of our house in EMEA Marketing.
Spain is one of the key markets for EMEA, with a strong background of impacting customers and helping them to go beyond business using SAP solutions.
This is an SAP global, strategic, paid, limited placement that provides candidates with opportunities to find purpose in their careers.
SAP'S DIVERSITY COMMITMENT To harness the power of innovation, SAP invests in the development of its diverse employees.
We aspire to leverage the qualities and appreciate the unique competencies that each person brings to the company.
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