International Student Recruitment · Barcelona - Spain
Digital Marketing Specialist - (North America)Keystone is an equal opportunity employer. We celebrate diversity and are deeply committed to fostering an inclusive environment for all employees.We usually respond within three days
Digital Marketing Specialist (US/Canada) Are you a content creator with the skill and drive of a digital marketer? Keystone Education Group is seeking a highly skilled and passionate digital marketer to join our B2B marketing team! We want to help students pursue their dream education, and our job is to help connect them to universities from around the world.
As the B2B Digital Marketing & Content Specialist (US & Canada), you will: Act as a content production guru for the Marketing team, coordinating working on a variety of interesting projects aimed at higher education marketing and student recruitment professionals.Be responsible for digital marketing efforts for two geographic clusters, including marketing to the US & Canada as well in EuropeUnderstand the intricacies of B2B inbound marketing, adapting, and communicating your content/design in a way that resonates with higher ed audiences.Manage a variety of projects, leading discussions with a wide range of different stakeholders of varying seniorities (including senior leadership), both internally and externally.Be commercially driven, understanding the importance of measurement and data to analyze the performance of your content & contribution to inbound revenue, using this analysis to inform your decisionsWe Are Looking For: Experience within the higher education industry in North America (US/Canada)Digital marketing and content extraordinaire – ads, blogs, reports, webinars, email – you name it, you've created it!Someone who can lead end-to-end production of marketing activitiesSuper organizational skills with the ability to manage multiple projects – imperative that you can work solo and in group environments with speed!OR - Independent worker who can self-manage and proactively lead projectsAwesome design skills (you know your way around Canva and Adobe Creative Suite).HubSpot Marketing Hub or CRM experienceBONUS: Experience with paid advertising/PPC (Google, LinkedIn) or any technical experience with Search Engine Optimization/ConversionYou Are: Passionate, driven, and self-motivated -– you bring energy to the table and can work well under deadlines/pressure.Dynamic & agile – can adapt to a rapidly changing landscape/needs of the business and quickly pivot when needed/with little warning.Past international student or someone with international higher education experience.Native or advanced English skills (you need to be able to write and edit)Keystone Education Group Keystone is trusted by more than 120 million unique prospective students every year to help students and learners make one of the most important decisions of their lifetimes, namely, which higher education degree program or course to attend.
In turn, Keystone helps over 5 500 education institutions reach, recruit, and enroll students in more than 190 countries, across 500+ student websites, including Masterstudies.com, Bachelorstudies.com, Educations.com, Studentum.se, and FindAMasters. Keystone also operates a range of other global student recruitment services, including Blueberry.nu, Keystone Sports and Keystone Apply.
Headquartered in Oslo, Norway, Keystone is backed by Viking Venture and Verdane, two leading Nordic venture firms. With offices across the Nordics, Germany, and the UK, Keystone has an international staff of more than 800+ employees. We are a vibrant and talented group of global citizens with a true passion for education and technology, and our vision is to help everyone in the world find the right education.
Contact Sarpreet Singh Sr. Recruitment Specialist–Keystone Education Group
We believe in creating a good environment between co-workers by participating in enjoyable activities such as sports events, after works and travelling.
Opportunities to grow We believe in giving every employee opportunities to develop their skills and capabilities by providing them with both external and internal courses and training.
Reward for effort We believe in showing appreciation to our employees, good performance could result in a trip with your team or in an individual prize or bonus.
Workplace & CultureOur workplace culture is characterised by people who are passionate about what they do, people who are high achievers who strive to perform in a professional manner.
At Keystone we expand each individual's capability to give everyone a chance of being the best that they can be. Together we are creating an environment that encourages creativity and new paths to success.
Our workforce consists of talented employees of 30 different nationalities and we are proud to say that we no longer feel ''international'' - it has become an integral part of who we are!
About Keystone Education GroupKeystone is a leader in marketing expertise for education worldwide. We help education providers to effectively reach their target audience. Keystone operates digital platforms for education search worldwide.Our expertly-crafted platforms and insight into the market enables us to continuously develop our search engines. Our ability to adapt to changing trends are making us the world's leading and most popular search engines for education.
Founded in 2001
Co-workers 800+
International Student Recruitment · Barcelona - Spain
Digital Marketing Specialist - (North America)Keystone is an equal opportunity employer. We celebrate diversity and are deeply committed to fostering an inclusive environment for all employees.Loading application form
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