Digital Marketing Specialist

Position OverviewJob Title: Digital Marketing SpecialistJob Type: Full TimeLocation: Remote, San Fernando, PHMCI is a leading Business Process Outsourcing (BPO) company that specializes in delivering tailored solutions to meet the diverse needs of our clients. With a commitment to excellence and a focus on innovation, we have established ourselves as a trusted partner in the industry.We are seeking a Digital Marketing Specialist to join our dynamic team. The ideal candidate will have a passion for data-driven marketing and the ability to execute digital campaigns across multiple channels. If you thrive in a collaborative environment, possess strong analytical skills, and are eager to make a significant impact on our marketing efforts, this role is for you.To be considered for this role, you must complete a full application on our company careers page, including all screening questions and a brief pre-employment test.Position ResponsibilitiesKey Responsibilities:Assist in executing digital marketing campaigns across various channels, ensuring they align with regional growth strategies and business objectives.Monitor and report on campaign performance, lead generation, and funnel analytics using advanced reporting and analytics tools. Provide actionable insights to optimize campaign effectiveness.Work closely with regional teams, including Marketing, xDR, Ops & Analytics, to enhance campaign effectiveness and conversion rates. Collaborate with the global digital growth team to tailor campaigns for regional resonance and optimization.Contribute to managing the customer account journey, ensuring consistent and personalized user experiences that promote funnel progression and customer engagement.Support the refinement of cross-channel digital strategies based on data insights and regional market nuances, ensuring a tailored approach to each market.Apply analytical skills to identify innovative approaches and test new ideas to fill gaps in MQL (Marketing Qualified Leads) or pipeline. Ensure regional considerations are factored into global marketing initiatives.Keep up-to-date with regional digital marketing trends, consumer behaviors, and competitive insights to inform and refine marketing strategies.Candidate QualificationsWONDER IF YOU ARE A GOOD FIT FOR THIS POSITION?All Positive, And Driven Applicants Are Encouraged To Apply. The Ideal Candidates For This Position Are Highly Motivated And Dedicated And Should Possess The Below Qualities:Marketing Degree or Certifications Preferred2 years experience in a Marketing positionProven experience in analyzing data from various digital marketing projects, with a focus on extracting actionable insights.Hands-on experience and advanced skills in using data analytics and reporting tools. Familiarity with marketing automation platforms like HubSpot or Marketo is a plus.Ability to analyze data and draw practical conclusions that drive marketing effectiveness.Proficiency in SEO, web analytics, and performance marketing to enhance digital campaign outcomes.Strong written and verbal communication skills, with the ability to effectively convey campaign results and insights to cross-functional teams.Demonstrated ability to collaborate with teams across departments, fostering a unified approach to digital marketing initiatives.Ability to adapt to regional market trends and dynamic market conditions, ensuring strategies remain relevant and effective.A continuous drive to learn and innovate within the digital marketing field, with a willingness to explore new approaches and technologies.Compensation DetailsWANT AN EMPLOYER THAT VALUES YOUR CONTRIBUTION?We offer competitive compensation packages, professional development opportunities, and a collaborative work environment that values diversity and inclusion.Physical RequirementsThis job operates in a professional office environment. While performing the duties of this job, the employee will be largely sedentary and will be required to sit/stand for long periods while using a computer and telephone headset. The employee will be regularly required to operate a computer and other office equipment, including a phone, copier, and printer. The employee may occasionally be required to move about the office to accomplish tasks; reach in any direction; raise or lower objects, move objects from place to place, hold onto objects, and move or exert force up to forty (40) pounds.CONDITIONS OF EMPLOYMENTAll MCI LocationsMust be authorized to work in the country where the job is based.Subject to the program and location of the positionMust be willing to submit up to a LEVEL II background and/or security investigation with a fingerprint. Job offers are contingent on background/security investigation results.Must be willing to submit to drug screening. Job offers are contingent on drug screening results.REASONABLE ACCOMMODATIONConsistent with the Americans with Disabilities Act (ADA), it is the policy of MCI and its affiliates to provide reasonable accommodations when requested by a qualified applicant or employee with a disability unless such accommodations would cause undue hardship. The policy regarding requests for reasonable accommodation applies to all aspects of employment. If reasonable accommodations are needed, please contact Human Resources.EQUAL OPPORTUNITY EMPLOYERAt MCI and its subsidiaries, we embrace differences and believe diversity is a benefit to our employees, our company, our customers, and our community. All aspects of employment at MCI are based solely on a person's merit and qualifications. MCI maintains a work environment free from discrimination, one where employees are treated with dignity and respect. All employees share in the responsibility for fulfilling MCI's commitment to a diverse and equal opportunity work environment.MCI does not discriminate against any employee or applicant on the basis of age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations, and ordinances. MCI will consider for employment qualified applicants with criminal histories in a manner consistent with local and federal requirements.MCI will not tolerate discrimination or harassment based on any of these characteristics. We adhere to these principles in all aspects of employment, including recruitment, hiring, training, compensation, promotion, benefits, social and recreational programs, and discipline. In addition, it is the policy of MCI to provide reasonable accommodation to qualified employees who have protected disabilities to the extent required by applicable laws, regulations, and ordinances where an employee works.About MCI (parent Company)MCI helps customers take on their CX and DX challenges differently, creating industry-leading solutions that deliver exceptional experiences and drive optimal performance. MCI assists companies with business process outsourcing, staff augmentation, contact center customer services, and IT Services needs by providing general and specialized hosting, software, staff, and services.In 2019, Marlowe Companies Inc. (MCI) was named by Inc. Magazine as Iowa's Fastest Growing Company in the State of Iowa and was named the 452nd Fastest Growing Privately Company in the USA, making the coveted top 500 for the first time. MCI's subsidiaries had previously made Inc. Magazine's List of Fastest-Growing Companies 15 times, respectively. MCI has ten business process outsourcing service delivery facilities in Georgia, Florida, Texas, New Mexico, California, Kansas, Nova Scotia, South Africa, and the Philippines.Driving modernization through digitalization, MCI ensures clients do more for less. MCI is the holding company for a diverse lineup of tech-enabled business services operating companies. MCI organically grows, acquires, and operates companies that have synergistic products and services portfolios, including but not limited to Automated Contact Center Solutions (ACCS), customer contact management, IT Services (IT Schedule 70), and Temporary and Administrative Professional Staffing (TAPS Schedule 736), Business Process Management (BPM), Business Process Outsourcing (BPO), Claims Processing, Collections, Customer Experience Provider (CXP), Customer Service, Digital Experience Provider (DXP), Account Receivables Management (ARM), Application Software Development, Managed Services, and Technology Services, to mid-market, Federal & enterprise partners. MCI now employs 10,000+ talented individuals with 150+ diverse North American client partners across the following MCI brands: MCI BPO, MCI BPOaaS, MarketForce, GravisApps, Gravis Marketing, MarchEast, Mass Markets, MCI Federal Services (MFS), OnBrand24, The Sydney Call Center, Valor Intelligent Processing (VIP), BYC Aqua, EastWest BPO, TeleTechnology, and Vinculum.The purpose of the above job description is to provide potential candidates with a general overview of the role. It's not an all-inclusive list of the duties, responsibilities, skills, and qualifications required for the job. You may be asked by your supervisors or managers to perform other duties. You will be evaluated in part based upon your performance of the tasks listed in this job description.The employer has the right to revise this job description at any time. This job description is not a contract for employment, and either you or the employer may terminate employment at any time, for any reason.
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