The ideal person will be a driven, passionate, self-starter who is able to develop innovative and effective approaches to solve our most critical business.
The role will be based in the Málaga head office with a remote working policy of 1 day per week.
Objectives of this role Plan, execute, and manage digital marketing strategies (SEO, SEM, ads, email marketing, content and social media)Work with and manage the digital presenceManage the relationship, follow up with the different agenciesMaintain consistent brand messaging across all online channelsIdentify, analyze, and measure trends and content to assess how well it's performing and optimize user experienceCreate and maintain an editorial calendar to deliver targeted contentResponsibilities Create and manage the strategy on social media, emails, and other channels of digital communicationResearch, track, and analyze consumer behaviors and trends and implement research into digital marketing campaignsPrepare reports and analytics on the overall performance of various marketing campaigns, including ROIs and KPIsCollaborate with the marketing team to brainstorm new and innovative growth strategies and marketing techniquesDevelop and monitor campaign budgetsSkills and qualifications Online media savvy, with a passion for staying on top of trendsStrong sense of creativity, imagination, and innovationExcellent interpersonal skills, with the ability to collaborate with other departmentsIn-depth knowledge of various social media platforms and best practicesAbility to analyze consumer metrics, reports, and trendsStrong project management and managerial skillsProactivityCapacity to manage and coordinate a teamPreferred qualifications In-depth knowledge of current digital trendsExperience in digital marketing, or a related fieldExperience with SEO and SEM strategyFocus on salesUnderstanding of website analytics tools, such as Google AnalyticsAnalytical mind, with a passion for measuring data
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