David Kennedy Recruitment is working with a leading Online Gaming company that is active across four continents and has over 13 million customers. They are seeking to onboard a Digital Marketing Executive who is German-speaking for their Gibraltar office.
Location: Gibraltar
Employment type: Full-time, on-site (90 Days working hybrid)
Remuneration: Base salary.
DUTIES AND RESPONSIBILITIES: Manage digital marketing campaigns in the DACH market to drive profitable growth for the Company and deliver country-specific revenue targets.Monitor and analyze campaign performance metrics, including click-through rates, conversion rates, and ROI, to optimize marketing efforts and achieve KPIs.Plan, execute, optimize, and report on campaigns across paid social media, display web and app, programmatic partners, and support with ASO initiatives as required.Utilize data-driven insights to optimize digital marketing campaigns and maximize marketing ROI.Support in managing key strategic relationships with display partners and account managers, including negotiating and optimizing deals.Identify and manage new creative growth campaigns and prospect new partners that support acquisition objectives, including researching and negotiating new acquisition partners.Request, process, and track IOs and invoicing.REQUIREMENTS: Key Relationships / Reporting Lines: Creative and BrandCountry ManagersGaming and ProductLegal and ComplianceOnboarding and RetentionKnowledge, Skills and Experience: Native German speaker.Strong knowledge and experience in executing successful, profitable acquisition campaigns within the digital marketing channel.Proven hands-on experience in display web and app campaigns, paid social media (Facebook/Tech Manager), programmatic, and organic app (ASO).Data-driven approach to decision-making with strong commercial acumen.Highly creative with experience in identifying target audiences and devising digital campaigns that engage, inform, and motivate.Experience in optimizing acquisition funnels for both web and app campaigns.Proficiency in using digital marketing tools and platforms, such as Google Analytics, Facebook Business Manager, SEMrush (or similar), and marketing automation software.Strong analytical skills with the ability to interpret data and generate actionable insights to drive marketing decisions.Knowledge of industry regulations and compliance requirements related to online betting and gaming marketing activities.Self-motivated and proactive attitude, with a willingness to learn and adapt to new technologies and industry developments.BENEFITS: Private Health Insurance from the first date of employmentGym Membership Discount90 Days working hybridSummer time working hours25 days holiday and 12 days Gibraltar bank holidays (you have the option to work on public holidays - so you can use the time off when you want)!Flexible and hybrid remote working schedules.Continuous learning and development opportunities and progressive career paths.Coaching Sessions.Employee assistance programs focused on mental health.Diverse and inclusive environment.Corporate events & parties.Teambuilding activities.Worldwide premium healthcare.Subsidized gym membership within a variety of locations in Gibraltar.Fresh fruit and hot refreshments.Tailored relocation packages to meet your needs to support your transition. Departamento: Marketing
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