.About us: Dyson people are encouraged to think differently, challenge convention and be unafraid to make mistakes.
We're creative, collaborative, practical, enthusiastic and resourceful.
But most of all we're passionate about what we do.
At Dyson, our Owner is central to everything we do and your role will make sure that owners are getting a fantastic experience, every day.
Within our eCommerce business, Owner Experience and CRM play a crucial role to foster customer satisfaction, loyalty and retention.
About the role: Ownership, definition, planning and coordination between stakeholders of all CRM and all E-Mail marketing channels for the Spanish and Portuguese markets.
Deliver best in class owner experience with relevant care content to give our owners answers before they ask.
Development and execution of automated Lifecycle and cross-channel Marketing campaigns.
Identification of audiences along the customer journey: set up regular A/B tests and create owner segments based on analysis.
Advocate of owner experience, registration and CRM within the Iberian organisation.
Responsible to initiate and drive registration initiatives in the local market supported by regional OE Team.
Continuous analysis and reporting of campaign performance and optimization to develop next steps.
Monthly CRM, registration and owner reports.
Management of reviews collection on Dyson.Es: generating owner reviews including technical responsibility and template optimization.
Building a close link to customer service to ensure voice to owners is synchronized.
Be sensitive to identifying new areas, new opportunities where CRM can be deployed.
Educate main stakeholders (Marketing, category, Media, Ecommerce) about CRM, retention and care comms to bring on board and empower the various teams for greater synergy.
About you: Bachelor or master's degree in marketing, E-commerce or related field required.
2+ years working experience in the areas of CRM, marketing or ecommerce.
Analytic and KPI driven mindset never losing the owners first mentality.
Creativity; the person needs to be open to new ideas, adventurous and practical simultaneously.
Strong communication skills; this person is able to present information (both written and oral) clearly and concisely with proven ability to engage and influence at all levels.
Problem Solving; must be able to critically analyse problems and present viable solutions.
Entrepreneurial spirit; able to deal with ambiguity and willing to take risks as needed.
Attention to detail; material produced is meticulously executed.
Driven by the desire to win and for continuous improvement.
Fluency in English and Spanish language.
Portuguese a plus.
Positive attitude and resilient; this person will work with many stakeholders and needs to accomplish common goals on time.
Enthusiastic and quick learner