CRM Business Specialist (Openbank)Country: Spain
Join Openbank, the 100% digital bank of the Santander Group, where innovation meets opportunity! With over 2 million customers across Spain, Germany, the Netherlands, and Portugal, we're leading the way in digital banking. From loans and mortgages to a cutting-edge, fully automated investment platform, our products are transforming the industry.
At Openbank, we pride ourselves on simplicity, agility, and security, earning us the title of the most recommended Spanish bank among our customers. As we expand internationally, with plans to launch in Mexico and the United States, there's never been a more exciting time to join our team.
If you're passionate about digital innovation and ready to be part of a dynamic and forward-thinking company, then we want to hear from you! Join us and be part of our journey to redefine banking for the digital age!
Mission:Managing as efficiently as possible the Bank's commercial campaigns to customers, participating in the whole process from the definition of the campaign to the set-up and implementation, ensuring the achievement of defined KPI's and objectives.
Responsibilities:As part of the Sales and Marketing - CRM department within the Business division, your main responsibilities will include:
CampaignsDefining and managing Customer Campaigns Plan: Establishing priorities looking for the best audience, timing, and channel.Working with other teams of Campaigns and other departments (Data Science, Sales, and Marketing), to define the right combination of target audience, product, and channel and monitor results.AnalysisAnalysing the results of different commercial actions and pushing ideas that have the capacity to optimise our business.Communicating the results to cross-functional team members using data visualisation tools.Identifying and defining new opportunities to improve processes and commercial actions considering the economic side.DataCollecting and interpreting data from our AWS Data Lake to transform them into campaigns.In conjunction with Operations Team, analysing data to verify the correct implementation of customer-related processes.ProjectsWorking with Operations Team to evolve and improve Marketing tools (Adobe Campaign, Adobe Target).To be successful in the role you might have:Experience working in Marketing, Business Development, or CRM departments.Using data for reporting and automating report generation.Statistical analysis: familiarity with basic statistical concepts and using them in actionable promotional mechanics and campaigns.Knowledge of or interest in the banking sector or financial products.Education: Business Administration, Market Research and Techniques, Mathematics, Statistics, etc.Languages: Spanish and fluent English.Technical skills: basic SQL skills, advanced Excel Skills, Amazon AWS environment tools.Experience with Adobe Campaign or a similar tool (Salesforce, etc.).Knowledge of data visualisation tools including QuickSight, Tableau, or similar.What do we offer?Joining a dynamic and agile company undergoing international expansion.Working in start-up mode with the support of the Santander Group.Competitive remuneration and attractive benefits package.Possibility of growth within the company and the Group.Collaborating on international projects in different countries.Excellent work environment, social clubs, and frequent events.Would you like to grow with us? Join our team!
Openbank is an equal opportunity employer. All applicants will be considered as equal without paying attention to gender identity, sexual orientation, ethnicity, religion, age, political orientation, union membership, nor disability status. We make recruiting decisions based on your experience and skills. We value your passion to discover, invent, simplify, and build. If you're not currently living in Madrid or Valencia and you are open to relocating, we would still love to consider your application. The personal data you provide as well as any data generated during the selection process are confidential and will be processed by Open Bank, S.A./ Open Digital Services, S.L. with registered office at Plaza de Santa Bárbara 2, 28004 (Madrid), for the sole purpose of managing your participation in the selection processes and, where appropriate, to formalise your recruitment. For further information about your rights and data protection, please read the ODS/Openbank Privacy Policy applicable to this type of data processing. #OPENBANK
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