.https://corporate.Lastminute.Com/careers/job/?id=743999962295853&jobName=CRM%20and%20Social%20Media%20SpecialistThe Company Jetcost is a metasearch website that enables users to search for and compare flights, hotels and rental cars from a range of suppliers. Jetcost websites operate in 38 countries across Europe, Asia and America. Jetcost is part of lm group, publicly traded multinational Group, among the worldwide leaders in the online travel industry.Every month, the Group reaches across all its websites and mobile apps (in 17 languages and 40 countries) 60 million unique users that search for and book their travel and leisure experiences. More than 1,200 people enjoy working with us and contribute to provide our audience with a comprehensive and inspiring offering of travel related products and services.Job Description Jetcost is looking for a CRM and Social Media Specialist for its Marketing team based in Chiasso.The ideal candidate has a natural passion for communication, user engagement and content creation, is highly creative and aware of the power of communication to create engagement, drive results and inspire people's behaviors.As our new CRM and Social Media Specialist you will be part of an international and cross functional team, you will execute CRM and Social marketing strategies based on commercial objectives and implement creative, cost-efficient campaigns to retain more customers and increase the unitary margin.With your team, you will be responsible for the execution related to CRM, content and channel optimization (CRM, SMM), brand consistency, analytics and meaningful measurement. You will also plan and deliver e-mail campaigns across all product categories and segments improving the customer retention and loyalty through customers.Your responsibilities will include the successful implementation of our user-centric CRM and Content Strategy, working closely with the specialists being responsible for our Traffic Acquisition to distribute multi-channel campaigns, and reaching correspondent KPIs always bearing in mind that our common goal is to entertain, inspire, inform and assist our users