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24WD79492 Position Overview Autodesk is looking for a bilingual French/English content producer to create content for use in Account-Based Marketing (ABM) campaigns in EMEA. You'll bring your experience with journalism and storytelling to help Autodesk engage executives and decision makers within Autodesk strategic accounts, building awareness and preference for the Autodesk brand, solutions, and services and driving to tangible, measurable results.
You are an experienced content producer, able to write copy and work with agencies on visual formats such as videos, infographics and ebooks. You are curious and have a desire to understand the world through the eyes of our intended audiences. With these insights, you'll produce a rich library of content that captures their attention, showcases the value of partnering with Autodesk, and inspires them to act.
You will report to the Director of ABM Content and partner with the principal ABM content strategist in the UK and partner with marketing and sales teams in the region to turn an understanding of audience needs and local priorities into content that scales to support ABM campaigns across enterprise, mid-market, and territory accounts.
This role is hybrid and based in Barcelona. You will attend some meetings in Autodesk's Barcelona office, and can elect to work from home.
Responsibilities Partner with the principal ABM content strategist and with sales and marketing teams to produce purpose-built content supporting EMEA ABM campaigns in French and EnglishUnderstand the account-based buying committee needs, particularly for executives, and translate them into contentWork with agencies on visual content formats such as videos and infographicsAlign with AMER and APJ content producers to ensure global content consistency and scalabilityAdvocate for the Autodesk brand differentiators and activate them through compelling contentMinimum Requirements 2-5 years of experience in journalism or programmatic content publishingUnderstanding of Account-Based Marketing program messages and goals and how to create content to achieve them (experience in ABM is desirable not necessary)Familiarity with market requirements and related dynamics in the EMEA region, especially France2+ years of experience with content marketing and audience nurturing to attract and engage audiencesClear, concise writer, editor, and content producerExperienced at setting goals, defining workloads, managing calendars, and reporting on outcomesComfort in working with agencies on visual content productionConfidence in moving projects forward that involve an ecosystem of colleagues in other departmentsAbility to travel sporadically#LI-EL1
Learn More About Autodesk
Welcome to Autodesk! Amazing things are created every day with our software - from the greenest buildings and cleanest cars to the smartest factories and biggest hit movies. We help innovators turn their ideas into reality, transforming not only how things are made, but what can be made.
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When you're an Autodesker, you can be your whole, authentic self and do meaningful work that helps build a better future for all. Ready to shape the world and your future? Join us!
Salary transparency
Salary is one part of Autodesk's competitive compensation package. Offers are based on the candidate's experience and geographic location. In addition to base salaries, we also have a significant emphasis on discretionary annual cash bonuses, commissions for sales roles, stock or long-term incentive cash grants, and a comprehensive benefits package. Diversity & Belonging
We take pride in cultivating a culture of belonging and an equitable workplace where everyone can thrive. Learn more here: https://www.autodesk.com/company/diversity-and-belonging
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