.We're on a mission at Product School to empower people to build better products!
As the global leader in Product Management education and certification, we train Product Managers at all career stages and entire Product teams within organizations.
Delivered live by globally recognized practitioners, our training empowers our 15,000+ graduates to ramp up faster, lead more effective teams, and deliver better results.
In addition to offering the industry's most recognized Product Management credentials, we publish a wealth of free content online, hold regular career fairs, and host the world's premier Product conference: ProductCon.
Joining Product School means you're coming aboard at an exciting time: we have established an incredible product with a strong product-market fit that is beloved by customers (check out our reviews on Course Report, Yelp, and Quora).
We need you to help supercharge our momentum to accelerate our growth.
You're joining an organization that is scaling fast, bolstered by Series A funding from Leeds Illuminate and the ever-increasing importance of the Product Management discipline.
You'll be part of a dynamic global team that works remotely across multiple countries and comes together online (and occasionally in-person) for events and team-building.
Are you conversion-rate obsessed and love to write engaging copy?
Do you love to get in the weeds in Marketo and other messaging platforms to make sure you are ultimately accountable for your content coming to life?
This role is for you.
What you'll do Define and execute Marketing automation strategies using Marketo; demonstrated Marketo experience is an absolute must!
Business-oriented mindset Collaborate with Content, Events, Website and other Marketing teams Think strategically about things like CTA Implement new automations, and evaluate and refine preexisting automations to improve conversion rates and increase campaign effectiveness Analyze campaigns to identify trends and areas of improvement Continually measure, monitor, and drive improvement in program approaches; employ industry best practices and look for opportunities to increase effectiveness and efficiency to fulfill sales & demand gen pipeline generation.
Developing and implementing strategies for ABM, audience segmentation, data hygiene, lead scoring and conversion tracking