WHY JOINING CONSUMER HEALTHCARE ? At Sanofi Consumer Healthcare, we have one shared mission – we're building a healthier future by helping people, help themselves. We empower people to champion better self-care for themselves, their communities, and our planet, through our consumer-inspired, science-based products and solutions. In order to do so, we strive to act as a force for good by integrating sustainability along our business and employees' mission and operate responsibly from both a social and environmental point of view. Everything we do is centered around people – our consumers, our customers, healthcare professionals, and our employees – across the world. We are on an exciting journey as we have created a fully standalone CHC Business Unit (separating the Business Unit from our Pharma company heritage, processes etc), to create an agile, consumer-centric and responsive organization to deliver our ambition: to become the best Fast Moving Consumer Health (FMCH) company In & For the world. Sanofi's Consumer Healthcare company is a standalone company as a separate legal entity but remains part of the Sanofi organisation.
CONSUMER HEALTHCARE AT A GLANCE • Join the #3 globally in Consumer Healthcare • We operate through our key platforms: Allergy, Physical & Mental Wellness, Pain, Digestive Wellness and Cough, Cold & Flu. • We provide over the counter healthcare solutions in over 150 countries • We have 12 major CHC manufacturing sites globally. • Our people work in more than 40 countries around the world. • We have nearly 10 000 employees globally who work together to serve healthier, fuller lives.
LOOKING FOR A CHALLENGE?
Within Consumer Healthcare, we have the ambition to Grow and Perform even stronger and faster, ahead of the Market. That's why we are looking for talents that will help us shape the future of CHC with skills and behaviours specific to the FMCH market. People who: • Like agility and new ways of working • Value operational autonomy and speed decision-making • Are passionate about data and digital transformation • Are consumer-obsessed and want to make a difference • Have an entrepreneurial spirit
About the role
The Brand Manager for Spain and Portugal localizes integrated campaign and drives the execution across different channels and touchpoints liaising with the local x-functional teams. This role is suited to consumer-oriented, performance driven, communicative & analytical candidates who are passionate about Consumer Healthcare and who want to be a contributor to drive short and mid-term executional excellence for our loved brand Bisolvon/Mucosolvan.
The position is located in Barcelona but with responsability for the Bisolvon/Mucosolvan brand in Spain and Portugal. You'll find yourself in a very dynamic and international setting and work hand in hand with the Global Brand team and in close collaboration with the Western Europe Zone team. In addition, the candidate will work closely with local country key functions: Sales, Shopper, Performance, Innovation, Medical, Regulatory & Supply.
?? What you'll do
- Managing resource allocation across brand strategies and tactics
- Define local demand & provide local competitive intelligence, analyze market and competition
- Monitor execution with the different stakeholders (media/digital, commercial and trade).
- Monitor GTN execution according with the plan (discounts, visibility, customers programs, etc).
- Lead monthly forecasting and demand planning
- Localize brand assets and development of creativities for various channels, incl. project management (e.g., prepare media brief and define media plans for each country)
- Localize POS / HCP content (for all channels) liaising with MRL for approval and Media & Digital for execution with external agencies
- Lead tailored-made initiatives/projects across the zone (e.g. innovation, amplification of global campaigns, etc.)
- Define price and margins according to Global price structure recommendation and assortment x channel together with commercial
- Define key messages and engaging material to present in front of large audiences
- Monitor trade plan execution
- Build working relationships with key local stakeholders and agencies developing a strong knowledge of market and business needs and ensuring clarity in communication
What we offer
- Being a key member in the implementation of our Bisolvon/Mucosolvan strategy in Western Europe in cooperation with a brilliant team and in a leading Healthcare company.
- Opportunity to work in an international environment and people with a diverse and highly advanced skill sets.
- A real & concrete career path at Local, Regional or Global level with P&L management & People management role opportunities
- Empowerment to do the right thing for the business.
Your profile
- Education: Graduate degree in marketing, management degree (preferable) or preferable
- Experience:
- 5+ years of marketing, trade (desirable) and general managerial experience
- Experience in Healthcare industry and consumer goods desirable
- Specialized knowledge/others: fluent in Spanish, Portuguese is an advantage, fluent in English, any other local language is a plus, digital savvy
- Skills: Excellent communication skills, Strategic and analytical thinking, Autonomy and ability to balance long-term strategic priorities with short-term business needs, team spirit, persuasion and influence, highly collaborative with all cross-functional partners, flexibility to adapt to the ever-changing business environment