B2C Sales Director TotalEnergiesLocation: Madrid, Community of Madrid, ES
Country: Spain
Type of Contract: Regular position
Experience: Minimum 10 years
Candidate Profile: University higher educationHigh level of English (spoken and written), at least B2Experience in Commercial Management (at least 10 years)Experience in team management (at least 10 years)Knowledge of French is an advantageMaster's Degree or Postgraduate studies (business administration, commercial, marketing) is an advantageBehavioural and Technical Skills: People Management and LeadershipOffice Package (Excel, PowerPoint expert level)Data analysisBusiness AnalysisCustomer Experience ManagementProduct ManagementNegotiationSales techniquesEnergy LegislationStrategic PlanningMultichannel StrategyMarket trends analysisPricing modelsBenchmarking TechniquesActivities: Define the sales strategy in the B2C segmentAnalyze internal (products, technologies, capacities and resources, services) and external (environment, sector, market, competition) situationsDefine the segmentation, bid positioning and differentiation strategiesContribute to the definition of the B2C commercial BP (new contracts, churn, margins, purchase price, channel mix) for approval by the B2C P&L DirectorConduct the implementation of the sales and commercial strategy of the B2C segmentManage the maintenance and control of the customer portfolio and its marginDesign sales campaigns and define their targetsDefine with the Pricing & Analytics Manager the implementation and commercial launch of new products in the B2C segmentIdentify market opportunities and prioritize the development of new B2C productsSet the final pricing for the customerOversee the development of commercial actions using market knowledge regarding customers, competitors and productsEnsure the market studies needed to develop the businessDefine the Customer Journey in the selling processOversee partnership opportunities with other companies from different sectors (retail, telecommunications, energy, etc.)Oversee the sales management strategy in inbound and outbound channelsSelect suppliers (for external channels)Define targets and ensure the development of the strategyApprove the budget and guarantee the application of operational and functional policiesEstablish relevant criteria and control parametersDecide on and establish expenditure, investment and income forecastsAnalyze opportunities and threatsDrive coordination or harness synergies with other unitsRepresent and defend the interests of TotalEnergies in SpainContext & Environment: TotalEnergies (PGE Spain) has 2.6 million B2C customer contracts, 30,000 B2B customer contracts, a power plant with two gas combined cycle units, and is the 4th gas and power supplier in Spain. Operating within a high volume-low margin activity where key areas of responsibility are critical to profitability. Fast moving and highly competitive environment with complex products and services required to meet market demand.
#J-18808-Ljbffr
