C1 Company Overview: C1 is the foremost, single-source provider of advanced communications and data technology for business.
That means if it's digital, we connect our customers to it - from phone systems and hardware to computer networks, application development, managed solutions and more.
And we're 100% passionate with designing, implementing, managing and supporting our customers' every need from end to end, so that they can focus on what they do best.
So, when it comes to joining a team of IT and communications technology pros who are empowered to do what they do best, your best choice - your #1 choice - is C1.
Overview: The Director, Web Development and Analytics is focused on driving growth and optimizing performance across C1's digital platforms.
Additionally, this role is responsible for the development and implementation of web programs that support the Demand Generation team to drive pipeline growth.
The position entails working with a cross-functional team to ensure integration of efforts and alignment with GTM focus areas and strategy.
Responsibilities: Essential Functions Website Strategy and Optimization: Develops and implements comprehensive website strategies to enhance user experience and engagement.
Drives traffic growth and improves conversion rates through SEO, content marketing, and performance optimization.
Cross-Functional Collaboration: Works closely with Product Marketing, Demand Generation, and Content Marketing teams to align website content with business priorities and product launches.
Coordinates with stakeholders to ensure website initiatives support overall business goals and objectives.
Technical and Content Management: Oversees the technical aspects of the website, including ensuring proper functionality and troubleshooting issues.
Manages and updates website content to maintain relevance and accuracy.
Develops and/or content-authored web pages using templates, components, HTML, CSS, and JS.
Reporting and Analytics: Monitors and reports on key performance indicators (KPIs) related to website traffic, user engagement, and conversion rates.
Uses analytics to identify trends, measure success, and make data-driven decisions.
Headcount and Resource Management: Manages the web team's headcount and resources effectively to meet project goals and deadlines.
Ensures that the team is aligned with the company's strategic objectives and has the necessary support to perform their roles efficiently.
Qualifications: Required Qualifications: Bachelor's degree.
Lead Web Producer and team lead for coding (HTML).
Conducting functional walkthroughs, User Acceptance Testing (UAT) sessions, and assisting the development of User Manuals for production teams.
Excellent analytical skills to understand the business processes, functionalities, and requirements, translating them to system requirement specifications.
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