About Us: We are Yokohama TWS, a leading global supplier of tires and complete wheels for the agricultural, material handling, construction, and motorcycle segments. We design and manufacture tire and wheel solutions made for the future. With a combination of value, safety, and ease, our solutions provide a more productive and sustainable performance our customers demand. We pair the expertise and power of our global reach with the care and knowledge of local proximity. This brings innovation, technology, and sustainability together to answer the specific needs of our customers while continuing to reduce our and their impact on the planet. Our people take ownership to deliver on this promise every day.We are a global company with a local reach, operating in more than 50 countries worldwide with 6,700 employees of 40 different nationalities, 14 state-of-the-art plants, and 4 innovation centers. We are part of Yokohama Rubber Co., Ltd., a global leader in the tire industry with 860.5 billion yen in revenues (approx. 6 billion euro), over 28,000 people around the globe, and operations in more than 120 countries. If you have an entrepreneurial mindset, enjoy taking responsibilities, and getting things done in the right way, join us! We have plenty of opportunities to grow and develop in a truly dynamic and easy-going environment.About the Job: As a Marketing Manager for Spain & Portugal, you will play a vital role in ensuring profitable growth for our business in Spain and Portugal by coordinating a broad variety of Marketing and Communications activities in your market. You will be responsible for promoting all the brands in Yokohama TWS' portfolio in the local market, building strong brand equity and awareness, and implementing the regional Marketing strategy in Spain and Portugal.Key Responsibilities:Develop the local marketing plan according to the regional strategy and priorities.Manage the local budget.Collect, maintain, interpret, and share market analytical data and marketing intelligence for all business segments.Manage external and internal communication (definition of media plan, local interviews/articles, PR).Manage the local websites and social media.Generate new leads and manage the local CRM database.Develop sales campaigns.Organize customer events, product field demos, and trade exhibitions, following the corporate guidelines.Key Requirements:More than five years of experience in Marketing, working for a complex and diverse organization.Bachelor or Master's degree in Marketing, Business, Economics, or a related field.Previous experience in the tire or automotive sector is a plus.Previous experience working with CRM.Proficiency in Excel and office software.English proficiency. Knowledge of Italian or Portuguese is a plus.Empathetic, proactive, solution-oriented, and ambitious individual.What we offer:The opportunity to work for a multinational company, a leader in the industry with over 110 years of history.Permanent contract after a probationary period.Laptop and mobile phone.Technical and product training provided by the company.Opportunity to begin a continuous learning journey and grow your career in different functions and higher roles.
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