Lingokids' mission is to help 100 million families worldwide raise amazing kids through playlearning. Through play and interactive technology, Lingokids delivers premium, modern learning through educational subjects and life skills so kids can thrive as confident, conscious, resilient, lifelong learners — ready for school and today's ever-changing world. To help us on this mission, we're looking for an exceptional Senior Data Analyst to join our team. Are you ready for Playlearning?The marketing and business analytics team builds the tools and understanding we use to optimise our commercial decision making. This role will focus on supporting the marketing team within the mission of the marketing and business analytics team.We're not looking for a marketing operational expert, we're looking for someone who can work with data at an expert level to understand the impacts of operational choices. You will work deeply with business leaders and operational experts so we make the right decision every time. The work you do has an impact on Lingokids every day - no more building reports no one will use!ResponsibilitiesBuild tools so your operational partners can make informed decisions.Model and predict likely long term outcomes from current information and connect these to recommended actions.Segment users to help with targeting.Build data pipeline and reporting.Resolve ad hoc questions and problems.Use a wide toolkit of techniques to understand root causes of changes in the data/user trends.Help teams to formulate the right questions to understand what is happening.Share insight - Really understand our business and users. Then communicate it!Share understanding in weekly, monthly and quarterly performance reviews.Take on deep dive projects to dig into specific groups or opportunities.Share your findings in engaging ways through data storytelling.Experimentation support.Work with operational teams to design experiments that will give clear guidance on the right approach.Interpret experiments results.Consultancy/Advisory - Have an opinion on the right course of action based on your analysis, and advise at all levels in the organisation.Be comfortable working with uncertainty - no matter how good the data, we don't know the future!Example of ProjectsProject the future value of cohorts based on early indicators.Advise on the best mix of channels for long term value.Build reporting (pipeline and dashboard) to help the partnership team make informed decisions on which partners to use and offers to give.Work with the CRM team to design a series of experiments to optimise reminders.What success looks like in 6 monthsTrusted advisor to key stakeholders.Completed multiple "what's going on?" reviews.Delivered 2 bigger insight projects with business impact.Understand and can communicate how our marketing affects the business and what we should do next.Desired experienceHistory of analysis with business impact.#J-18808-Ljbffr
