Company Overview: Publicis Groupe, the world's second largest communications group, is a solutions platform that is present in more than 100 countries and has more than 98,000 employees.
With a unique work philosophy, The Power of One puts clients at the center by promoting the growth of their business through creative agencies (Publicis, Leo Burnett, Publicis Health, Wysiwyg, Nurun and Digitas), media (Zenith, Starcom, Spark and Performics), and areas of transversal knowledge.
Publicis Groupe links Creativity, Technology and Data offering a value proposition that effectively connects brand and consumer.
Performics, the world's first performance marketing agency, is the primary driver of revenue growth for many of the world's most prestigious brands.
Job Description: You will be responsible for working closely with the Media Department and Brand leaders on data analysis and reporting within an organization.
Their main functions include:
Develop analysis and reporting strategies: Create and execute plans to collect, analyze and interpret data and generate reports to help clients make informed decisions and achieve their business objectives.Create and maintain analytical and reporting systems: Develop and maintain tools and systems that enable the client to efficiently access, analyze and use data and generate relevant and timely reports.Ensure quality and accuracy of data and reports: Implement processes and policies to ensure that data collected and analyzed is accurate, complete and up to date, and to ensure that reports generated are accurate and reliable.Collaborate with other departments: Work closely with other teams and departments in the organization, media, digital capabilities, strategy, insights to ensure data strategies are aligned with business objectives.Identify opportunities and trends: Use data analysis to identify business opportunities, market trends and areas for client improvement.Monitor and evaluate performance: Use metrics and KPIs (key performance indicators) to evaluate the success of data analysis strategies and make adjustments as needed.
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