Eterlast is a Web3 company that builds web3 games and experiences (Digital Collectibles) for Sports and Entertainment brands through IP acquisition.
We're on a mission to reshape the future of sports entertainment, by enabling billions of sports fans to deeply connect with the sports they love.
We enable fans to own their passion by collecting digital web3 assets, and to have fun through free-to-play gaming experiences.Your Future at EterlastHere you will be responsible for:Develop and execute a comprehensive go-to-market strategy for our product launch.Drive organic growth initiatives and experiments to increase user acquisition, retention, and monetization.Use data and analytics to identify growth opportunities and optimize performance across all channels.Define KPIs for each campaign ensuring the objectives are following general goals for each platform.Manage the development of creative assets (including static/video assets used for paid channels) by working closely with the Creative team.Collaborate with cross-functional teams, including Product, Engineering and Design, to drive user-centric product improvements.Build and maintain relationships with key partners and stakeholders to support growth objectives.Monitor and report on key growth metrics, providing regular updates to the executive team.RequirementsBachelor's degree in Marketing, Business Administration, or a related field.
Master's degree is a plus.5+ years of experience in growth marketing, with a proven track record of driving user, revenue, and profitable growth.Experience in creating go-to-market strategies and executing them across multiple markets and population segments.Experience in zero-to-one marketing, building and testing channels by yourself.Strong leadership skills and experience managing high-performing teams.Experience in digital gaming, web3 or entertainment industries is a plus.Excellent analytical skills, with the ability to use data to make informed decisions.Strong communication and collaboration skills, with the ability to work effectively with cross-functional teams.Excellent written and oral communication skills in English.Other information: Please, bear in mind that visa sponsorship will not be provided.
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