Role missionWe are seeking for a highly skilled and experienced senior manager to develop and lead the new Strategic Marketing Planning function within the Industrial Automation business.
In this role you will be responsible to define and provide a structured marketing approach for Industrial Automation, ensuring that marketing efforts are aligned with overall business objectives and focus on impactful activities.By mapping out amp; prioritizing our marketing action plans for implementation, you will help ensure resources are streamlined amp; allocated, optimizing marketing investments.
The role will act as a key lever to drive transformation and success in an international environment.
Main responsibilitiesLead the development and implementation of the strategic marketing planning, prioritization amp; performance tracking; tailored to the Industrial Automation growth strategy to deliver an effective annual marketing amp; execution plan.
Drive the strategic marketing planning ensuring goals settings, success measurement, resources allocation and execution roadmap while being flexible to adapt in a changing environment.
Collaborate with cross-functional teams across the Industrial Automation and key markets/ countries to align on the marketing strategies, action plans and milestones to ensure impactful execution.Review and analyze existing planning processes and cadence to provide recommendation, guidelines amp; actionable insights for better alignment and impact.Set amp; measure marketing plan#39;s effectiveness based on agreed success metrics and KPIs with leaders as part of the planning hand shake.
Analyze marketing plan impact, extracting key data insights to support, adapt amp; adjust plans for increased effectiveness.
Develop and nurture relationships with key stakeholders to ensure alignment, support, and visibility, specifically with our main countries.Drive innovation in Strategic marketing planning methodology and project planning amp; leveraging advance tools amp; staying abreast of best practices to continuously improve our capabilities.ProfileBachelor#39;s degree in Marketing, Business, or related field; Master#39;s degree preferred.gt; 8 years of global experience in marketing in an MNC or a marketing agencyProven experience in marketing strategy, project management, planningLeverage processes and tools to develop marketing strategies for business impact amp; growthProficiency in project management tools and strong organizational skillsAbility to simplify processes, and implement effective frameworks execution and performance trackingStrong problem-solving skills and willingness to roll up sleeves to get the job doneExcellent communication skills with the ability to drive change management Highly developed interpersonal, advocacy, negotiation and communication skills to be able to work effectively with individuals without direct line of authorityStrong sense of ownership with bias for action and focus on outcomes #LI-IR1Looking to make an IMPACT with your career?When you are thinking about joining a new team, culture matters.
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