Head of Ecosystem Marketing (m/f/d) - Web3, 100% remote Europe (Londres)Work for a Top100 Layer1/Layer2 and leave your mark on one of the most exciting projects in the space.My client is a leading Web3 protocol with a strong reputation.
They are pioneers in their field and are building out their product marketing team from scratch.
We are therefore seeking an experienced Head of Ecosystem Marketing (m/f/d) to spearhead global growth.Responsibilities:Spearhead all ecosystem marketing efforts from strategy to execution, supporting events, product launches, feature updates, competitive partner marketing initiatives.Collaborate closely with internal and external teams (Growth, Product, the broader Design/Comms/Events Marketing team) to align marketing initiatives with the priorities of the ecosystem, ensuring a unified approach, consistent messaging, and ultimately helping to drive awareness, engagement, and growth across developer segments.Leverage your deep understanding of industry trends developer needs to represent and account for the voice of the ecosystem as products features are developed and brought to market.Create compelling product messaging, collateral, and campaigns utilized for cross-channel growth (digital, social, events).Qualifications:Top100 Marketcap project experience, ideally at a Layer1 or Layer2.Accomplished technical marketer with 8+ years of relevant experience developing successful ecosystem product marketing strategies.A deep understanding of the motivations and needs of existing interested web3 audiences.Strategic thinker with a hands-on approach to marketing tactics and execution.Expert at multi-channel marketing and growth strategies, specifically in early-stage and high-growth organizations.Excellent communication and interpersonal skills, with the ability to engage with a variety of audiences.Adept at driving marketing strategies that target engage different developer communities.A chance to be at the forefront of the Web3 revolution in a dynamic, innovative, and supportive work environment.
Competitive salary with performance-based bonuses and opportunities for professional growth and development.
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