Your OpportunityTropicfeel was born in 2017 to change how we travel by giving modern-day travelers the inspiration and innovation they need to lead an authentic and purposeful lifestyle. We're not just gear suppliers who love to travel—we're also people who look to inspire conscious exploring across our planet. Every action we take, and product we create, is to continue our journey to becoming a company dedicated to responsible and sustainable growth.We're a team of big dreamers at Tropicfeel, but we know that achieving those dreams requires action and collaboration. That's why we look for individuals who bring energy, a can-do attitude, and a commitment to teamwork—with authentic opinions and commitment to creating a positive impact in the world.We are looking for a Head of Art / Art Director who will play a crucial role in shaping and maintaining the brand's visual identity, ensuring that it resonates with the target audience and remains consistent across all channels and materials.Your challenge & roles:Art DirectionContent coherence and qualityDesign, style & casting team leadYour responsibilitiesDevelop and communicate the artistic vision and visual identity of Tropicfeel.Ensure that all creative work aligns with the brand's core values, mission, and target audience.Stay updated on design trends, industry best practices, and emerging technologies to keep Tropicfeel's creative approach fresh and innovative.Conceptualize and execute innovative and visually appealing marketing campaigns and promotional materials.Design and oversee the production of various assets, including website design, social media graphics, print materials, and packaging.Create mood boards, style guides, and design templates to streamline the creative process and achieve visual excellence.Collaborate with the product development team to help ensure appropriate brand identity application to our product range.Lead art direction and visual identity of in-house and externalized content shootings, including but not limited to product art, styling, casting, scouting, and more.Stay up-to-date with advancements in design software and tools and train team members accordingly.Maintain and enforce brand guidelines, ensuring consistency in design elements, color schemes, typography, and imagery.Conduct regular audits of visual assets and marketing materials to identify and address inconsistencies or issues.Lead, mentor, and inspire a team of designers and artists, fostering a creative and collaborative work environment.Oversee the outsourcing of talent & stylists, photographers & editors, and any agency needed for specific projects.What are we looking for?6 to 8 years of experience in an Art direction background.Strong affinity with the outdoor and travel gear industry.Advanced in English and Spanish, excellent written and verbal communication skills.Experience in leading teams.Be a person with critical thinking and a proactive attitude.A goal-oriented person with an understanding of digital channels and business mechanics. You never move forward before answering "why".Advanced level in Adobe suite software.We will be charmed if you come from the start-up world.And last but not least, it's important for us that you share our VALUES. You're a challenger by nature, with energy & team player, taking conscious decisions and keeping it real.Meet the teamYou will report to the Creative Director, Guillermo Barguñó.You'll be managing and responsible for the graphic designer's team!You'll work closely with the PRODUCTION & CREATIVE teams!What do we offer?Culture of freedom, flexibility, and trustEntrepreneurial environment that encourages innovationFlexible work with a hybrid policyDaily fresh fruit, coffee & teaTeam-building activities and work trips to paradise-like destinationsSocial benefits with Cobee cards, including discounts in restaurants, transportation & gym membershipsCareer growth through development programs50% discounts on Tropicfeel's productsCraft beer, since having a good time is a serious businessBarcelona-based job in cool Poblenou offices (L4), 10 minutes from the beachWhat happens next?CV Application review: We will review it as quickly as possible and update you on the next steps.Let's chat: A 30-minute chat with our Talent Agent from Candee about your experience and expectations for the role.Technical interview: You will be asked to prepare a technical case and present it to our CandeExpert.Final interviews: First go deep with Guillermo Barguñó (Creative Director) and Alberto (CEO & Founder), and then meet Júlia Mazorra (Head of Staff).About TropicfeelThe popularity of global tourism has brought with it negative consequences that are impacting our society and planet. It is time to take action and change the way we understand travel.At Tropicfeel, we're leaders in product innovation within the travel gear industry. We prioritize quality over quantity, creating products that are informed by the needs and desires of our community of modern-day travelers. By harnessing the power of collaboration, we're challenging the status quo and paving the way towards a more responsible future.Let's change the way we travel!
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