Working at Freudenberg: "We will wow your world!" This is our promise. As a global technology group, we not only make the world cleaner, healthier and more comfortable, but also offer our 52,000 employees a networked and diverse environment where everyone can thrive individually. Be surprised and experience your own wow moments.
Freudenberg Home and Cleaning Solutions is a Business Group of Freudenberg and a leading global supplier of branded cleaning systems as well as household and laundry care products. The portfolio includes brands such as Vileda®, Gimi®, Wettex® and Marigold®. The company employs more than 3,600 people and hosts a global distribution network. Some of your Benefits Personal Development Personal Development: We offer a variety of trainings to ensure you can develop in your career. Diversity & Inclusion Diversity & Inclusion: We focus on providing an inclusive environment and recognize our diversity contributes to our success. Cafeteria/ Canteen Cafeteria/ Canteen: We offer fresh food on-site, both hot and cold. Corporate Events Corporate Events: We celebrate success as a team, because only together can we achieve our goals. Employee discounts Employee discounts: Opportunities for deals on products and services. Parets del Vallès Hybrid Work Freudenberg Home and Cleaning Solutions Iberica S.L.U. You support our team as Global Webmanager
Responsibilities
- Platform and/or Front End migrations
- Newsletter management
- Represent Global marketing in the D2C strategy and action plan, including the selection of a new CMS
- Lead the company's SEO strategy and global execution
- Collaborate with cross-functional teams including IT, E-Commerce, Brand Management and local / regional teams to ensure strategies are effectively implemented
- Lead MarTech roadmap and implementations linked to our Web/E-shops together with CPIM and E-com departments
- Provide SEO guidelines for other channels on top of Google, ie. TikTok, Youtube, etc..
- Co-own with Brand Engagement Manger the analyses of digital product journeys and identify optimization areas for higher product conversion rates and overall campaigns
- Leading the optimization of Product Detail pages
Qualifications
- Degree in Economics / Business Administration with focus on Marketing, ideally Digital Management, Communication or Media management
- 3 years in the field of SEO and/or Web management
- Category insights (FMCG, Non-food) as an advantage
- Good Technical knowledge of all relevant tools for analytics and data management (GA4, LookerStudio, SEM Rush)
- Strong verbal and written communication skills in English as well as with PowerPoint
- Experienced in running global digital campaigns, landing page content, user funnels and and/or experience in SEO
- Strong analytical and interpersonal skills
- Strong communication skills towards multiple stakeholders
- Project management skills across different functions
The Freudenberg Group is an equal opportunity employer that is committed to diversity and inclusion. Employment opportunities are available to all applicants and associates without regard to race, color, religion, creed, gender (including pregnancy, childbirth, breastfeeding, or related medical conditions), gender identity or expression, national origin, ancestry, age, mental or physical disability, genetic information, marital status, familial status, sexual orientation, protected military or veteran status, or any other characteristic protected by applicable law. Additional Information ******